A Story of Fusion: The History of the Tetra Aptiva Aseptic Beverage Package
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Latest news about Tetra-Pak. The Tetra Pak company is well known for their aseptic multi-layer laminated beverage cartons one can find everywhere in shops and supermarkets. It is a machine building company and a material supplier itself.
Unlike other companies supplying machines to the beverage industry, their business model is different. Usually they just give the machines away on leasing. The real money this company makes from their packaging materials. The concept is, that bottlers lease the machines at no or low cost. And therefore are bend to a supplier contract for the raw materials to form the well known beverage cartons.
Tetra Pak was founded and is based in Sweden. For a long time, Tetra Pak had almost 100% market share for this kind of beverage packaging. Because it was their very own invention. And they had all the patent rights on it. Meanwhile however, there are competitors penetrating into this market. Such as swizz based SIG at first (SIG Combibloc).
Nevertheless Tetra Pak still dominates most parts of the market. Some years ago they purchased SIDEL in order to get a broader market coverage. This is a french company that is one of the leading manufacturers for machines and lines mainly for PET-bottle filling and packaging. Below you can find interesting articles and latest news about Tetra Pak.
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